"All the News That's Fit to Print (aka, the Cover Letter)
John Stephen Dawson |
13521 Beckenham Drive * Little Rock * AR * 72212
501.837.0477 * [email protected] I have a background in education and 15 years of experience in the direct marketing industry. My educational background has provided me with the ability to excel in public speaking, explaining complex concepts to groups of varying sizes and backgrounds, professional writing, and advanced statistical analysis. In my direct marketing experience, I have had the opportunity to work in a variety of areas for a 1000+ employee agency which specialized in fundraising campaigns for nonprofit organizations nationwide. I developed, assessed, and evaluated strategic plans for the business for over ten years. I had the chance to lead our information technology team for five years, as well as teams responsible for telecommunications, quality control, direct mail services, and mail services. For eleven years I served as the agency's regulatory compliance officer. Aside from being published in multiple trade journals, I enjoyed the opportunity to represent the agency as the vice president of a regional chapter of a major national trade association. I also had the chance to present concurrent sessions regarding regulatory compliance, training, and sales enhancement strategies at multiple national trade association conventions. I am looking forward to becoming part of an organization that prides itself on service, excellence, and success. I appreciate the consideration, and am glad to provide any additional information as needed. |
And Now for the Details (The Resume')
Stephen Dawson
501.837.0477 * 13521 Beckenham Drive * Little Rock, AR * 72212 [email protected] Professional Accomplishments ● Developed and implemented strategic plans for a 1000+ member firm for ten years ● Served as Director of Information Technology for five years ● Developed and implemented regulatory compliance systems and assessments for eight years ● Led multiple direct mail campaigns, including writing copy, selecting premia, choosing the target audience, etc. ● Used advanced analytical tools to conduct forecasting and ongoing evaluation for over 150 nonprofit fundraising campaigns, both B2B and B2C ● Developed an integrated social media campaign across multiple platforms ● Analysis and reporting of employee satisfaction surveys for senior management ● Managed a college tuition reimbursement program ● Developed and implemented training programs for all levels of staff from new-hire training to senior management ● Directed an inbound customer service team for eight years ● Led a quality control team for eight years, which was responsible for assuring adherence with state/federal law as well as client and company standards ● Varied educational background, having taught at secondary and collegiate levels and served in school administration Education ● Master of Arts, (Political Science), University of Arkansas ● Bachelor of Arts (Political Science) and Secondary Education Certification (Social Studies), Ouachita Baptist University Professional Experience ● Vice President of Strategic Initiatives, The Heritage Company, Sherwood, AR 2000-15 ● Principal and teacher, Highland Hills Christian Academy, Lenoir City, TN ● Research Assistant, University of Tennessee, Knoxville, TN ● Teaching Assistant, University of Arkansas, Fayetteville, AR Professional Associations ● Served as Vice President of the South Central Chapter of the Professional Association for the Customer Experience (PACE) from 2004-13 ● Presented concurrent sessions at multiple national PACE conventions dealing with quality control and campaign enhancement ● Published multiple articles dealing with regulatory compliance and legal issues surrounding industry issues in several trade journals References ● Available upon request |